

This client wanted a logo designed for his athlete performance business. The business is focused on 3 training points: speed, endurance and mentality. You can see in the logo there are 3 focus points to reflect this: the sky, the sun and the mountains (the mountains have 3 points as well). This client wanted a circular logo and to incorporate PPA initials. I was able to incorporate those initials in the mountains with the center peak as the 'A' and the two side peaks as 'P's', with the rightmost being inverted. Finally, the client wanted a blue color scheme but I added red and yellow for contrast.